Friday, 18 October 2019

media revision notes for the test

what does LIAR stand for ?
language industry audience and representation

what does genre mean ?
genre means type .

genre can be dominated by repetition but also marked by different variation and change

who said about
Steve Neale

what does DISINCT stand for ?
describe in detail
setting
icons
characters
textual analysis

what is semiotics?
the study of signs , anything that wants to stand for something else

what does denotation stand for ?

what we see when we look at an image (what it is )
what does connotation stand for ?
what we understand from the image (other meanings )
what did Stuart hall discover?
Stuart hall discovered a theory that audiences can have different reactions to a media text weather it
be in a film documentary newspaper or even a film

what does preferred reading mean ?
how the creator wants the audience to view the media text

oppositional reading?
where the intended meaning of the text is totally opposed by the reader

what does mise en scene mean ?
what is put in the scene or frame

what is the acronym for mise en scene ?
costume lighting actor makeup props setting

camera acronym ?
frame angle movement

sound acronym ?
mcdoved , music contrapuntal /parallel diegetic non on screen volume voice over emotion , dialog

what does contrapuntal mean ?
sound that does not match the mood

what does diegetic mean ?
sound that the characters can hear

editing acronym?
stops , special effects transition order of narrative pace screen time

what does representation mean ?
anything is constructed the way in which people event and ideas are presented to the audience . the media then takes something that is already there and represents it to us the way they choose .

what is a sterotype ?
they are repeated so often that we assume they are normal or true ,they are often represented as a visual shortcut

what is a countertype ?
a representation that challenges tradition stereotypical associations of group or places

what does drcages stand for ?
disability regionalism class age gender ethnicity sexuality

what does letter code A stand for ?
higher management , bankers ,lawyers doctors ect

what does letter code B stand for ?
middle management teachers creative and media people (graphic designers)

what does letter code C1 stand for ?
office supervision , junior managers , nurses , specialists ,  white collar jobs

what does letter code c2 stand for ?
skilled manual workers plumber builders blue collar jobs

what does letter code D stand for ?
Semi skilled and unskilled manual workers

what does letter code E stand for ?
unemployed students pensioners casual workers

what are aspirers?
seek security ,tend to be domestic 

what are aspires
seek status , materialistic oriented to image and appearance persona and fashion typically younger people 

what are succeeders ?
seek control strong goals confidence work ethic organisation typically higher management and professionals 

what are resigned ?
seek survival right and authoritarian value. interested in past and tradition and typically older people

what are explorers?
seek discovery energy and individualism and experience , value difference and adventure they are typically younger demographic students
what are struggles?
seek escape , disorganized buys alcohol junk food and lottery tickets , typically lower demographics 

what are reformers ?

seek enlightenment , freedom of restrictions , social awareness and independant , aware of good taste

Tuesday, 15 October 2019

theories

theories 

George Gerbner
The idea that exposure to repeated patterns of representation over long periods of time can shape and influence the way which people perceive the world around .

Albert Bandura
media can implant ideas in mind of audiences . audiences acquire attitudes emotion Responses and new style of conduct through modelling . media represents of transgression behavior such as violence or physical aggression can lead member to bad behavior.

media affect
Bandura looks at the way media texts have a direct effect theory to Marilyn Manson and natural born killers .

Stuart hall - reception theory
the idea that communication is a process individuating encoding by producers and decoding by audience
the idea that there are 3 hypothetical positions from which messages are meaning may be decoded

the dominant hegemonic position- This is also known as the preferred reading . the encoders intended meaning is fully understood 

the negotiated position  - the legitimacy of the encoders message is acknowledged in general terms although the message is adapted pr negotiated to better fit the decodes own individual experiences or context.

the Oppositional position  - the encoders message is understood but the decoder disagrees with its reading . 

Steve Neale 
genre is made up of repetition and different variations and change . 
repetition - constantly dark , ghoasts horror
differences - unusual 

Saturday, 12 October 2019

representation notes

R E P R E S E N T A T I O

EVERYTHING IS CONSTRUCTED 

DENOTATIVE

CONOTATIVE

Stereotype 
A stereotype is a set idea that people have about what someone or something is like , especially an idea that is wrong . It is a visual shortcut 
Archetype 
This is a very typical example of a certain person or thing .
Counter type 
Challenges traditional stereotype. This is a positive thing and emphasises the positive features about that person. 
 D  - ISABILITY 
 R  - EGIONALISM
 C  - LASS
 A  - AGE
 G  - ENDER
 E  - THNICITY 
 S  - EXUALITY 

media language ghost ship analysis

media language 
technique feature?
screen time - the girl is on at screen at pivotal parts of the plot (when the mood changes when the action begins )
why is it there ?
it lets the audience identify her as a central character and then her as the guide through the film it allows us to emphasise with her as an innocent victim 

changes in tempo of the music - slow then faster then it stops 
why is it there ? - mood of the diabetic music is parallel to the plot slowly dies out as people die quite at the end then the scream

speeds of the transitions and then the type of transitions changes - slow at the start slow fade etc then straight cuts at a fast pace 
why is it there? - speed enhances the shock for the audiences and also creates complete confusion so the then the body fall apart the horror is greater 

sound effects and volume 
why is it there?- slash sounds squelching volume is enhanced adds tp hyperrealism - helps understanding and gives audience satisfaction music goes away 

notes

MISE EN SCENE - WHAT IS PUT IN THE SCENE OF FRAME 
COSTUME - CERTAI COSTUMES CAN SIGNIFY CERTAIN INDIVIDUALS 

LIGHTING - LOW KEY LIGHTING - CREATES MYSTERY 

ACTOR= FACIAL EXPRESSION - MANY CAN INDICATE HOW A CHARACTER IS WITH ONE ANOTHER 

MAKEUP- EG RED LIPSTICK 

PROPS- EG SUNGLASSES 

SETTING -MANIPULATE AUDIENCE BY BUILDING CERTAIN EXPECTATIONS 

LOW KEY LIGHTING CREATES A MYSERY 

HIGH KEY LIGHTING MORE FILTERS LIGHTS ARE USED LIGHTING IS NATURAL PRODUCTS LIGHT LIT SETS 
                              M      E       D      I      A
F-raming 
A-ngle
M-ovement 

sound -vocals 
m-usic
c-ontrapuntal/parallel(not match)
d-iagetic/ non diagetic
o-n screen /off screen
v- olume /voice over 
e-emotion
d-ialogue 

contrapuntal =sound does not match the mood 
diegetic=sound that the characters can hear 
editing 
s -special effects
t -transitions
o -order of narrative
p -ace
s -creen time 

notes

media language  
semiotics  
The study of signs anything that stands for something else 
denotation -what we see when we look at an image (what it is). 
connotation -what we understand from this image (what other meanings it has).
stuart hall 
Developed a theory - audiences can have different reactions to a media text ,weather it be in a film documentary newspaper or even an image.
Preferred reading = How the creator wants the audience to view the media text.
Oppositional reading= Where the intended meaning of the text is totally opposed by the reader.

Friday, 11 October 2019

how do we identify genre ?

how do we identify genre ?

D   describe in detail 

S   setting , location historical time period 

T   theme love guilt revenge good vs evil 

I   icons significant props such as weapons 

 narrative how a story is told 

 character boy girl background

 textual analysis style of camera editing mise en scene and sound 

genre means type 
"genre may be dominated by repetition but also marked by a different variation and change "- steve neale 

Friday, 4 October 2019

boyz in the hood

boyz in the hood
camera   - The opening scene starts of immediately showing a red stop sign . The reason for this is to show a sense of danger could occur . It makes the audience fear about what's about to happen. you could also say that this represents the boys in America . When we look further into this , we could say that things need to stop , possibly children in America acting bad . the angle of the camera is slightly positioned in a low angle , this could represent the children position in America.  The movement of this first scene zooms in getting closer and closer to the word stop . it then focuses on the children the camera moves with them in this scene . when the little boy gets angry the camera zooms in an focuses on his face this is done to show his expressions more clearer 





Mise en scene - the costume the children wear is very 80s styled clothing it creates a natural light .The girl in the blue looks like she likes her fashion however you would not wear this look to school we could suggest here from her mother letting her go out in this shows not a lot of care for her however this is an uncertain estimate .
the lighting for this film is quote light and we do not see a great sense of quality maybe because of the time period this was set in makes it more realistic .
the setting  places on a run down street with crime scene banners to stop people entering .the neighbour hood does not look very looked after . the police line shows a dense of danger that we got from the very start . blood on the floor shows mystery and the fact that the children have found it makes the neighbourhood dodgy . the police line has not stopped children entering  this could suggest the children don't think much of the police or that the police in that town don't look after one another . the children do not look frightened or shocked when they see the blood unlike a in a normal town this would be very concerning . therefore this suggest that they are used to it and happens frequently in this neighbourhood 


editing -  in this short opening scene there are a lot of transitions being displayed . there is a slow zoomed in edit at the start , this is when the camera zooms in . there is a fast pace scene especially when they are walking the camera follows them . the boy who is has blue clothing on makes the audience think that he has a big part and the most important as he has the most screen time . when there is a fight scene there are a lot of transitions so get all the actions and angels . we see time passed when the little boys walks

sound - when you first hear this opening scene you hear dramatic dialogue off screen then  immediately followed by  drilling , the music is playing afer is slow to build it up this fits the mood and therefore is parallel . the sounds you hear from the boys fighting show anger and hatred and you get to see the emotion towards one another in their voice

Thursday, 3 October 2019

counter types


A older lady at this age would not attend a gym therefore this is a counter-type. older women tend to care less about their appearance and gaining muscle . this
is not a normal thing that you would see when you go to a gym . an old lady wold be classes as fragile and week however this goes against this statement
this next one is from a magazine a lady modelling for a clothes website . this would be a counter type as from society you would not see a larger lady modelling . the society has positioned itself to see peole who model to be "perfect size" and not larger .