the daily mirror target audiences 

The daily mirror targets 18-30 year old. the people they aim for "want something to laugh at in the morning and who do not take politics seriously "despite them being extremely left wing in terms of politics . the daily mirror typically were focused on the lower intelligence because the newspaper does not focus on politics . the daily mirror is also for people who do not have much time in the day typically aimed for the working class we can see this because it is not a broadsheet and they take time to read .
the daily mirror uses emotional stories for their topics in daily newspapers for example the Michael Jackson article explaining his inspirations icon in the music industry . they used because reaching out to an audience emotionally will raise the popularity and sell more copies of the article